Market Your Coaching Archives - Mentor Coach Insights

Meet People Where They Are – Personalizing Your Message
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Meet People Where They Are – Personalizing Your Message

Business Development, Client Relationships

Meet People Where They Are – Personalizing Your Message

2020-07-06T11:41:28-04:00By Cheryl Scanlan|

The last few months, we have been building on the concept of stronger client relationships. Especially as you and your clients continue to face the impact of COVID-19, those relationships become even more important. Of course, these are important for you as a business owner looking to maintain and even [...]

Marketing Your Business: Transactional vs Relational Coaching
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Marketing Your Business: Transactional vs Relational Coaching

Business Development

Marketing Your Business: Transactional vs Relational Coaching

2020-04-30T15:53:23-04:00By Cheryl Scanlan|

What percentage of your marketing strategy is focused on a transaction rather than the relationship itself? As a coach, you are in a relationship based business. Therefore it takes intentionality and even creativity to effectively market your business. A transactional approach is easier to implement but may not be effective [...]